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How Anua Unlocked 5X AOV Growth with iCart’s Smart Cart Features

delivery customization Challenges Solutions drive results Scale business delivery customization Challenges Solutions drive results Scale business delivery customization Challenges Solutions drive results Scale business delivery customization Challenges Solutions drive results Scale business Anua is a globally recognized Korean skincare brand known for its minimalist philosophy and focus on gentle yet effective formulations. Built on the idea of simplifying skincare routines, Anua develops products that deliver visible results while avoiding harsh or irritating components, making them suitable for sensitive skin types. Initially using a traditional full cart experience, Anua transitioned to iCart’s side cart solution in August 2025, to create a more seamless and engaging shopping journey. This shift allowed customers to easily explore complementary skincare products without disrupting their browsing flow, making it more intuitive to discover items that fit into a complete routine. By surfacing relevant recommendations directly within the cart, the brand enhanced product visibility across its range. Challenges Before implementing iCart’s side cart solution, Anua faced limitations with their existing full cart experience, which created friction in the customer journey. The traditional cart setup redirected users away from product pages, interrupting their browsing flow and reducing opportunities to explore additional products. As a skincare brand built around routines rather than single-item purchases, this made it difficult to effectively showcase complementary products and encourage customers to build complete regimens. Additionally, the lack of in-cart personalization and strategic upsell opportunities meant that customers were often unaware of related products that could enhance their skincare results. This limited the brand’s ability to increase average order value (AOV) and fully leverage its diverse product range. Anua needed a more dynamic and intuitive cart experience that could seamlessly introduce relevant recommendations while maintaining a smooth and engaging shopping journey. ❌ Cart Value Barriers Low average order value (AOV) due to single-item focus Most customers completed purchases with one primary product instead of building multi-step routines. Cart abandonment near shipping thresholds Customers were not clearly informed or motivated to reach free shipping or discount thresholds. Missed savings opportunities Customers were unaware of potential value in purchasing bundled routines or multiple complementary products. ❌ Absence of Progress-Based Incentives No free shipping or discount progress bar Customers were not motivated to increase their cart value due to lack of visible incentives. Missing tiered rewards system There were no structured milestones (e.g., “Spend more to unlock offers”), reducing upsell opportunities. ❌ Ineffective Cart UI/UX (Pre-Side Cart) Full-page cart disrupted shopping flowCustomers had to leave their browsing journey, increasing friction and drop-offs. No quick add/remove functionality Users couldn’t easily modify their cart or add suggested products without navigating away. Solution To overcome these challenges, Anua implemented iCart’s side cart solution to transform their traditional cart into a high-converting, interactive experience. By replacing the full-page cart with a seamless side cart, the brand ensured that customers could continue browsing while viewing their cart, significantly reducing friction in the shopping journey. Additionally, features like product recommendations & progress bars for free shipping and discounts motivated customers to increase their cart value. By combining personalization, incentive-driven messaging, and a user-friendly interface, Anua successfully turned their cart into a powerful revenue-driving touchpoint rather than just a checkout step. To maximize their cart effectiveness, they implemented two powerful features: ✅ Progress Bar with Multi-Reward Incentives Implemented a tiered progress bar to encourage higher cart value Customers are guided with a clear message like “Add $3.10 to unlock secret offer,” motivating them to continue adding products. Generated over $5M+ in revenue through incentive-driven cart progression Used product-based rewards to align with customer intent Instead of generic discounts, Anua incentivized purchases with relevant skincare items like Dark Spot Pads and mini serums. Built visual motivation for routine expansion As customers add products, they can clearly track progress toward unlocking multiple rewards, encouraging them to build a complete skincare routine. ✅ Product Recommendations Implemented “Frequently Bought Together” recommendations Customers adding a single product (e.g., toner) are shown complementary items like serums, moisturizers, or pads to complete their routine. Generated over 275K revenue through in-cart recommendations Encouraged full skincare regimen building Instead of isolated purchases, the cart suggests step-by-step product combinations aligned with common skincare routines. Increased product discovery at the final stage By surfacing relevant items directly in the cart, Anua ensured customers explore more of their catalog without leaving the checkout flow. Results Achieved in Last 180 Days 22932 Total Store Orders 45101 Total iCart Orders 5X iCart Generated AOV 65.70% Upsell Affected Conversion Rate These improvements reflect a clear shift in customer behavior on Anua’s store. Cart abandonment reduced as shoppers discovered complementary skincare products and felt encouraged to build complete routines. Engagement also increased, with customers interacting more with in-cart recommendations and exploring relevant product pairings. Results & Impact And...Results is Our Main Clarification By implementing iCart’s cart drawer, product recommendations, and progress bar, Anua transformed its cart into a high-performing conversion touchpoint. Shopping Experience Enhancement The improved cart experience encouraged customers to discover complementary products and understand the value of sustainable beauty routines. For instance, the clear presentation of subscription savings alongside one-time purchase options helped customers make more informed decisions about their long-term hair care needs. As Anua continues to optimize its cart experience, the brand is closely monitoring: Routine-based purchasing behavior - tracking how customers move from single items to multi-step regimens Engagement with in-cart recommendations - measuring interaction with suggested products Cart value progression - analyzing how incentives influence higher spending [related_cases_slider] Ready to Write Your Success Story? Try icart App Join successful businesses like Anua and Master your delivery scheduling Delight customers with precise timing Grow your special occasion orders Expand your delivery reach

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5 Min • 16 September 2025

How to Add Size on Shopify to Products: A Step-by-Step Guide

Are you struggling to add size variants to your Shopify store? You’re not alone. Many online merchants face this challenge, but it doesn’t have to be complicated. In this guide, we’ll walk you through the process of adding size options to your products, ensuring a smooth shopping experience for your customers and boosting your store’s potential for higher conversions. Let’s get started and make sure your store is set up for success with the right size options. Benefits of Setting Up Size Options in Your Shopify Store Before we dive into the technical steps of adding product sizes in Shopify, it's important first to understand why this is crucial for your business. Enhanced Customer Engagement: Offering size options ensures that customers can easily find products that fit them, encouraging return visits and fostering loyalty.Time-Saving for Order Packing: Providing size charts and options helps streamline order packing, reducing wait times and increasing operational efficiency.Improved Customer Satisfaction: Offering the right size options boosts customer satisfaction, which is crucial for building trust and increasing repeat business.Positive Brand Image: A clear size chart and easy size selection process reflect positively on your brand, enhancing its reputation for professionalism and customer care.Increased Sales Potential: By making it easier for customers to find their ideal size, you’re likely to see higher conversions and fewer abandoned carts. Looking for ways to add product customizations on Shopify?Create a simple guide showing how to add custom fields and personalization options to boost sales and improve customer experience. How to Add Sizes on Shopify With Steps Here are several methods to add sizes to Shopify. Choose the one that suits your store’s needs the best. Method 1: Add Sizes to a New Product 1. In your Shopify admin, go to Products.2. Click Add product and fill in the basic details. 3. In the Variants section, check the box This product has options, like size or color. 4. For the Option name, enter Size. 5. For Option values, type your sizes separated by commas, for example: XS, S, M, L, XL. 6. Click Add another option to add Color, Material, or Style.7. Shopify supports up to 3 options per product. Shopify will generate variant combinations from your option values. 8. Use the variants table to update Price, Compare-at price, SKU, Barcode, and Inventory per size. 9. Uncheck or delete any variant you do not want to sell. 10. Click Save to publish your changes. Method 2: Add Sizes or Variants for Existing Product 1. Go to Products and click the product you want to update. 2. In Variants, check This product has options, like size or color. 3. Set the Option name to Size.4. Enter Option values such as S, M, L, XL separated by commas. 5. Click Add another option for things like Color. 6. Remember the limit is 3 options. 7. Edit Price, SKU, Barcode, Inventory, and Images for each size.8. Remove variants you no longer want to sell. 6. Click Save. Optional But Recommended: Add a Size Link a Shopify Size Chart Create a Page called Size Chart with your measurements. Add a link like View size chart in the product description. For advanced placement, you can use a metafield or a theme block that shows a size chart per product. Optimize Shopify Image Sizes Use consistent, square images for variants so size and color options look uniform. Aim for high-resolution images (for example, 2048 × 2048 px) and compress them for faster load times. Keep the same aspect ratio across all variant images to avoid layout shifts. Create a simple guide on Shopify image sizes with recommended dimensions for products, banners, and thumbnails, including tips for high-quality, fast-loading images. Conclusion: Optimize Your Shopify Store with Product Sizes Adding sizes on Shopify is essential for providing a smooth and positive shopping experience. Creating individual size options improves order accuracy, boosts customer satisfaction, and streamlines the ordering process. While setting this up may seem time-consuming initially, it will save you effort and reduce errors in the long run. By anticipating your customers’ needs and addressing common sizing issues upfront, you ensure each purchase goes smoothly. Setting up sizes on Shopify helps you deliver the best shopping experience possible, and that’s exactly what every store owner should aim for. As Shopify experts, we can help you set up size variants, size charts, and optimized product listings to maximize conversions and customer satisfaction. Get in touch with us to make your Shopify store more efficient and customer-friendly! FAQs: How to Add Sizes of Products on Shopify 1. Can I add a size chart to my Shopify product page?Yes. You can upload a size chart image, create a table in the product description, or use a Shopify app to show dynamic size charts for each product. 2. Do I need separate SKUs for each size?It’s recommended. Each size variant can have its own SKU, price, and inventory, making it easier to manage stock and fulfill orders. 3. How can I show different images for each size?Shopify allows you to upload variant-specific images. Assign images to each size variant so customers can see the correct product view. 4. Will adding sizes affect my product page layout?No. Shopify automatically adjusts the size dropdown or selector in the product page layout, keeping the page clean and user-friendly. 5. Can I update sizes after creating a product?Yes. You can edit the variants section anytime to add, remove, or update sizes without affecting existing orders.

4 Min • 29 July 2025

Historic Moment For Identixweb Limited A Successful Debut on BSE Listing Day!

Identixweb Limited, one of India’s most innovative IT solutions provider, marked a significant milestone with its historic & successful BSE listing on Thursday, 3rd April 2025. The dignitaries present at this milestone event included Mr. Priyank Savani, chairman and managing director of Identixweb Limited; Mr. Ankur Lakhani, Whole Time Director of Identixweb Limited; Mr. Ajay Savani, Founder & Director of Munim ERP Private Limited - our subsidiary; CA Nikhil Shah, Founder of Beeline Capital Advisors Private Limited; Tejas Patel, Associate Manager of BSE Ltd; Shri Maheshbhai Savani from PP Savani Group; Dr. Faruk G Patel, Chairman and Managing Director of The KP Group of Companies; Shri Ramesh Vagasiya, Chairman at Axanoun Investment Services; and Mr. Chirag Nakrani, Founder and CEO of Rayzon Solar. Identixweb made a strong debut on the BSE stock listing with a gain of 6.94%, signaling a strong investor interest in the Identixweb stock market performance. Identixweb is backed by excellent growth enablers, and its future is aligned with a flourishing IT sector. With the Union Budget 2025-26 sanctioning ₹ 2000 Crore to accelerate IT infrastructure in India, the IT industry is expected to contribute 10% of the country’s GDP by 2026. Identixweb is poised to be a major player in this incredible growth. The BSE listing program was a resounding success. Our co-founders especially expressed some encouraging words. Speaking at the BSE listing program, Mr Priyank Savani, chairman and managing director at Identixweb Ltd, said, “From a simple idea to becoming a BSE-listed company, this moment is the result of years of hard work and dedication. I also feel proud to be a part of Munim ERP Private Limited, an Identixweb subsidiary. As we progress, the future of Identixweb looks promising, with exciting opportunities to innovate and redefine the IT landscape.” Also at the BSE listing program was Mr. Ankur Lakhani, Director at Identixweb Ltd, “I want to take a moment to thank our Identixweb team, who worked day and night to make this happen. We believe learning never stops. Our team stays updated with the latest technologies by attending tech workshops and boot camps to provide better solutions to our customers. We are also committed to integrating AI into our services to create innovative solutions for the future.” The path to stock market success began with a simple vision. From Humble Beginnings To BSE Listing Identixweb’s history is unique. Two classmates founded it in 2017 with a vision to transform the IT industry using innovative solutions. In our journey of over a decade, we have pioneered web applications, moving beyond traditional static applications to modern dynamic infrastructure. Identixweb provides SaaS-based digital product solutions. It offers e-commerce development, web applications, UI/UX design, customized software development, maintenance, and support. Identixweb has a key focus on Shopify app development. Our products include more than 10 Shopify apps tailored to meet the requirements of 12,000+ Shopify stores. Embodying cutting-edge technology and digital excellence, Identixweb has contributed to some of the significant changes that have led to India’s emergence as a global leader in information technology. As Identixweb marks its BSE listing, we also want to spotlight Munim, our solution to empowering Indian businesses financially. Munim, India’s premier GST compliance software, is also part of our portfolio. Munim is aligned with Identixweb’s vision of enabling the exponential growth of Indian businesses through seamless financial management. Munim generates more than 100,000 invoices every month. It caters to more than 15,000 customers across industries, delivering measurable financial impact through strong experience in financial support and services. This outstanding Identixweb stock market performance is just the beginning. The Road Ahead The Identixweb public listing has generated a strong buzz among investors. Many are eager to participate in the company’s next phase of growth. In the next five years, we plan to expand our portfolio to include innovative products and new industries. We now embark on a new journey with a successful BSE listing behind us. We aim to drive stock market success while capitalizing on the transformative shifts in the IT industry.

7 Min • 20 August 2025

Shopify vs Weebly: Which Platform is Best for Small Businesses?

Choosing the right platform for your online store is key to your business’s success. Shopify is a robust ecommerce platform ideal for businesses looking to scale, while Weebly is a simple website builder with e-commerce features through Square Online, suited for small businesses and personal projects. In this article, we'll compare Shopify and Weebly based on features, pricing, ease of use, and scalability to help you decide which platform is best for your needs. Whether you're starting or aiming to grow, this guide will help you make an informed choice. What is Shopify? Shopify is the go-to choice for businesses looking to scale quickly and require robust ecommerce features. It's perfect for businesses with high growth potential, complex product catalogs, and advanced marketing needs. Shopify offers a wide range of integrations, support for various payment gateways, and an extensive app ecosystem. Looking to optimize your Shopify store for success? Check out our guide to help you launch a profitable online store with Shopify. What is Weebly? Weebly is an ideal choice for small businesses and individuals who are just starting out. It offers a simple drag-and-drop interface, making it easy for beginners to create a functional online store. However, it lacks the advanced features that Shopify offers, making it less suitable for larger businesses or those planning to scale rapidly. Weebly and Shopify are both great options for building an online store, but which one is right for you? Discover which platform suits your needs in our Weebly vs. Shopify review with key features: Key Features Comparison: Weebly vs Shopify FeatureShopifyWeeblyEase of UseEasy-to-use, user-friendly for beginners and advanced usersSimple drag-and-drop interface, ideal for beginnersPricing PlansStarts at $39/month (Basic Shopify)Free plan available; paid plans start at $6/monthCustomizationHighly customizable with hundreds of themes, apps, and third-party integrationsLimited customization options, fewer apps and themesE-commerce FeaturesAdvanced features: gift cards, shipping rates, inventory management, analyticsBasic ecommerce features, suitable for small storesTransaction Fees2.9% + 30¢ per transaction (Shopify Payments)3% transaction fee on free plan, lower on paid plansPayment GatewaysSupports 100+ payment gatewaysLimited to 7 payment gatewaysSEO ToolsAdvanced SEO capabilities with apps and integrationsBasic SEO tools, limited in-depth featuresMobile AppFull-featured mobile app for store managementLimited mobile app functionalitySupport24/7 support, live chat, email, and phoneEmail and chat support, limited hoursBest ForLarge and medium businesses with complex needsSmall businesses or personal projects Shopify vs Weebly: Pricing Plans Both Weebly and Shopify offer a variety of plans designed to cater to different types of users and business needs. Shopify Pricing Plans Basic: $39/month Shopify: $105/month Advanced: $399/month Plus: Custom pricing for enterprise Which plan suits your store? Check out our guide to find the perfect Shopify plan to turn your ideas into a reality. Weebly Pricing Plans Free: $0/month Personal: $10/month Professional: $12/month Performance: $26/month Shopify vs Weebly: Pros and Cons Comparison Shopify Pros Scalable, ideal for businesses of all sizes, especially those aiming to grow. Offers advanced ecommerce features like gift cards, shipping rates, and inventory management. Highly customizable with a variety of themes, apps, and third-party integrations. 24/7 customer support via live chat, email, and phone. Supports over 100 payment gateways, ideal for international sales. Shopify Cons Pricing starts at $39/month, which can be expensive for small businesses. Transaction fees unless you use Shopify Payments. Advanced features might be overwhelming for beginners, with a steeper learning curve. Weebly Pros Simple drag-and-drop interface, perfect for beginners. Affordable pricing, including a free plan and paid plans starting at $6/month. Ideal for small-scale stores, with basic e-commerce features. Offers a mobile app for easy store management. Weebly Cons Lacks advanced e-commerce features, limiting growth opportunities. Limited customization with fewer themes, apps, and integrations. Charges a 3% transaction fee on the free plan, which could impact profits. Basic SEO features with limited optimization options, affecting search visibility. Shopify vs Weebly: Which One Should You Choose? Choose Shopify if you’re running a growing or large-scale business and need advanced e-commerce features. Shopify offers complete customization, robust tools like gift cards, inventory management, and advanced reporting. It's perfect for businesses that want to scale, need flexible payment options, and plan to expand internationally. It’s ideal if you’re willing to invest in a more powerful platform. Choose Weebly if you’re just starting out, running a small business, or have simpler e-commerce needs. Weebly is easy to use, affordable, and provides basic e-commerce features for selling a limited number of products. It’s a great option if you’re looking for a straightforward, cost-effective solution with a drag-and-drop interface. Want to build a stunning, high-converting Shopify store? Discover our expert Shopify Design and Development Services to turn your ideas into a reality. Weebly vs Shopify Reddit: What Users Are Saying On platforms like Reddit, opinions on Shopify vs Weebly are diverse. Many users recommend Shopify for its ease of use, extensive app marketplace, and robust ecommerce tools, making it an excellent choice for both beginners and businesses aiming for rapid growth. In contrast, Weebly is often favored by users who appreciate its simplicity, affordability, and user-friendly drag-and-drop interface, ideal for small businesses or personal projects. Discussion 1: E-commerce builder site advice !! Shopify vs. Weebly https://www.reddit.com/r/startups/comments/2ied05/ecommerce_builder_site_advice_shopify_vs_weebly Discussion 2: Moving from Weebly to Shopify https://www.reddit.com/r/shopify/comments/15tsaow/moving_from_weebly_to_shopify Discussion 3: Is Weebly not a bad startup ecommerce option? https://www.reddit.com/r/ecommerce/comments/896pnv/is_weebly_not_a_bad_startup_ecommerce_option Discussion 4: Should I use Weebly or Shopify as a portfolio? https://www.reddit.com/r/editing/comments/16s3f0t/should_i_use_weebly_or_shopify_as_a_portfolio Discussion 5: Is Shopify the best and only viable option? (What about Wix, Weebly, and Wordpress?) https://www.reddit.com/r/Entrepreneur/comments/4sv28e/is_shopify_the_best_and_only_viable_option_what Still unsure? Check out our guide to the best ecommerce platforms and compare Shopify, Weebly, and other leading website builders side by side. Conclusion: Which Platform is the Best Fit for Your Business? When deciding between Shopify vs Weebly, it ultimately depends on your business goals and needs. If you prioritize simplicity, flexibility, and a fast store setup, Shopify is an excellent choice, especially for those looking to scale. Its extensive app marketplace, powerful dropshipping features, and robust e-commerce tools make it ideal for businesses of all sizes. On the other hand, if you're looking for a user-friendly platform with an affordable pricing structure for a small-scale store, Weebly could be the better fit. Still thinking? Explore other comparisons between leading ecommerce platforms to find the best fit for your business, such as, Wix vs Shopify WooCommerce vs Shopify Shopify vs Shopify Plus Ecwid vs Shopify Shopify vs Squarespace Bigcommerce vs Shopify FAQs: Shopify vs Weebly 1. Is Weebly better than Shopify?It depends on your needs. Weebly is ideal for small businesses or personal projects, while Shopify suits businesses looking to scale with advanced features and flexibility. 2. What is the disadvantage of Weebly?Weebly has limited e-commerce features and customization options, making it less suitable for businesses that need advanced tools and scalability. 3. Who is Shopify's biggest competitor?BigCommerce is Shopify's biggest competitor, offering powerful built-in features and strong B2B capabilities without relying on third-party apps 4. Is Weebly B2B or B2C?Weebly is primarily a B2C platform, ideal for small businesses selling directly to consumers, but can be adapted for B2B with the right features. 5. Can I scale my business with Weebly?Weebly is better for small businesses, but its limitations make it less ideal for large-scale growth. Shopify is a better choice for scalability.