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How Anua Unlocked 5X AOV Growth with iCart’s Smart Cart Features

delivery customization Challenges Solutions drive results Scale business delivery customization Challenges Solutions drive results Scale business delivery customization Challenges Solutions drive results Scale business delivery customization Challenges Solutions drive results Scale business Anua is a globally recognized Korean skincare brand known for its minimalist philosophy and focus on gentle yet effective formulations. Built on the idea of simplifying skincare routines, Anua develops products that deliver visible results while avoiding harsh or irritating components, making them suitable for sensitive skin types. Initially using a traditional full cart experience, Anua transitioned to iCart’s side cart solution in August 2025, to create a more seamless and engaging shopping journey. This shift allowed customers to easily explore complementary skincare products without disrupting their browsing flow, making it more intuitive to discover items that fit into a complete routine. By surfacing relevant recommendations directly within the cart, the brand enhanced product visibility across its range. Challenges Before implementing iCart’s side cart solution, Anua faced limitations with their existing full cart experience, which created friction in the customer journey. The traditional cart setup redirected users away from product pages, interrupting their browsing flow and reducing opportunities to explore additional products. As a skincare brand built around routines rather than single-item purchases, this made it difficult to effectively showcase complementary products and encourage customers to build complete regimens. Additionally, the lack of in-cart personalization and strategic upsell opportunities meant that customers were often unaware of related products that could enhance their skincare results. This limited the brand’s ability to increase average order value (AOV) and fully leverage its diverse product range. Anua needed a more dynamic and intuitive cart experience that could seamlessly introduce relevant recommendations while maintaining a smooth and engaging shopping journey. ❌ Cart Value Barriers Low average order value (AOV) due to single-item focus Most customers completed purchases with one primary product instead of building multi-step routines. Cart abandonment near shipping thresholds Customers were not clearly informed or motivated to reach free shipping or discount thresholds. Missed savings opportunities Customers were unaware of potential value in purchasing bundled routines or multiple complementary products. ❌ Absence of Progress-Based Incentives No free shipping or discount progress bar Customers were not motivated to increase their cart value due to lack of visible incentives. Missing tiered rewards system There were no structured milestones (e.g., “Spend more to unlock offers”), reducing upsell opportunities. ❌ Ineffective Cart UI/UX (Pre-Side Cart) Full-page cart disrupted shopping flowCustomers had to leave their browsing journey, increasing friction and drop-offs. No quick add/remove functionality Users couldn’t easily modify their cart or add suggested products without navigating away. Solution To overcome these challenges, Anua implemented iCart’s side cart solution to transform their traditional cart into a high-converting, interactive experience. By replacing the full-page cart with a seamless side cart, the brand ensured that customers could continue browsing while viewing their cart, significantly reducing friction in the shopping journey. Additionally, features like product recommendations & progress bars for free shipping and discounts motivated customers to increase their cart value. By combining personalization, incentive-driven messaging, and a user-friendly interface, Anua successfully turned their cart into a powerful revenue-driving touchpoint rather than just a checkout step. To maximize their cart effectiveness, they implemented two powerful features: ✅ Progress Bar with Multi-Reward Incentives Implemented a tiered progress bar to encourage higher cart value Customers are guided with a clear message like “Add $3.10 to unlock secret offer,” motivating them to continue adding products. Generated over $5M+ in revenue through incentive-driven cart progression Used product-based rewards to align with customer intent Instead of generic discounts, Anua incentivized purchases with relevant skincare items like Dark Spot Pads and mini serums. Built visual motivation for routine expansion As customers add products, they can clearly track progress toward unlocking multiple rewards, encouraging them to build a complete skincare routine. ✅ Product Recommendations Implemented “Frequently Bought Together” recommendations Customers adding a single product (e.g., toner) are shown complementary items like serums, moisturizers, or pads to complete their routine. Generated over 275K revenue through in-cart recommendations Encouraged full skincare regimen building Instead of isolated purchases, the cart suggests step-by-step product combinations aligned with common skincare routines. Increased product discovery at the final stage By surfacing relevant items directly in the cart, Anua ensured customers explore more of their catalog without leaving the checkout flow. Results Achieved in Last 180 Days 22932 Total Store Orders 45101 Total iCart Orders 5X iCart Generated AOV 65.70% Upsell Affected Conversion Rate These improvements reflect a clear shift in customer behavior on Anua’s store. Cart abandonment reduced as shoppers discovered complementary skincare products and felt encouraged to build complete routines. Engagement also increased, with customers interacting more with in-cart recommendations and exploring relevant product pairings. Results & Impact And...Results is Our Main Clarification By implementing iCart’s cart drawer, product recommendations, and progress bar, Anua transformed its cart into a high-performing conversion touchpoint. Shopping Experience Enhancement The improved cart experience encouraged customers to discover complementary products and understand the value of sustainable beauty routines. For instance, the clear presentation of subscription savings alongside one-time purchase options helped customers make more informed decisions about their long-term hair care needs. As Anua continues to optimize its cart experience, the brand is closely monitoring: Routine-based purchasing behavior - tracking how customers move from single items to multi-step regimens Engagement with in-cart recommendations - measuring interaction with suggested products Cart value progression - analyzing how incentives influence higher spending [related_cases_slider] Ready to Write Your Success Story? Try icart App Join successful businesses like Anua and Master your delivery scheduling Delight customers with precise timing Grow your special occasion orders Expand your delivery reach

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4 Min • 29 July 2025

Historic Moment For Identixweb Limited A Successful Debut on BSE Listing Day!

Identixweb Limited, one of India’s most innovative IT solutions provider, marked a significant milestone with its historic & successful BSE listing on Thursday, 3rd April 2025. The dignitaries present at this milestone event included Mr. Priyank Savani, chairman and managing director of Identixweb Limited; Mr. Ankur Lakhani, Whole Time Director of Identixweb Limited; Mr. Ajay Savani, Founder & Director of Munim ERP Private Limited - our subsidiary; CA Nikhil Shah, Founder of Beeline Capital Advisors Private Limited; Tejas Patel, Associate Manager of BSE Ltd; Shri Maheshbhai Savani from PP Savani Group; Dr. Faruk G Patel, Chairman and Managing Director of The KP Group of Companies; Shri Ramesh Vagasiya, Chairman at Axanoun Investment Services; and Mr. Chirag Nakrani, Founder and CEO of Rayzon Solar. Identixweb made a strong debut on the BSE stock listing with a gain of 6.94%, signaling a strong investor interest in the Identixweb stock market performance. Identixweb is backed by excellent growth enablers, and its future is aligned with a flourishing IT sector. With the Union Budget 2025-26 sanctioning ₹ 2000 Crore to accelerate IT infrastructure in India, the IT industry is expected to contribute 10% of the country’s GDP by 2026. Identixweb is poised to be a major player in this incredible growth. The BSE listing program was a resounding success. Our co-founders especially expressed some encouraging words. Speaking at the BSE listing program, Mr Priyank Savani, chairman and managing director at Identixweb Ltd, said, “From a simple idea to becoming a BSE-listed company, this moment is the result of years of hard work and dedication. I also feel proud to be a part of Munim ERP Private Limited, an Identixweb subsidiary. As we progress, the future of Identixweb looks promising, with exciting opportunities to innovate and redefine the IT landscape.” Also at the BSE listing program was Mr. Ankur Lakhani, Director at Identixweb Ltd, “I want to take a moment to thank our Identixweb team, who worked day and night to make this happen. We believe learning never stops. Our team stays updated with the latest technologies by attending tech workshops and boot camps to provide better solutions to our customers. We are also committed to integrating AI into our services to create innovative solutions for the future.” The path to stock market success began with a simple vision. From Humble Beginnings To BSE Listing Identixweb’s history is unique. Two classmates founded it in 2017 with a vision to transform the IT industry using innovative solutions. In our journey of over a decade, we have pioneered web applications, moving beyond traditional static applications to modern dynamic infrastructure. Identixweb provides SaaS-based digital product solutions. It offers e-commerce development, web applications, UI/UX design, customized software development, maintenance, and support. Identixweb has a key focus on Shopify app development. Our products include more than 10 Shopify apps tailored to meet the requirements of 12,000+ Shopify stores. Embodying cutting-edge technology and digital excellence, Identixweb has contributed to some of the significant changes that have led to India’s emergence as a global leader in information technology. As Identixweb marks its BSE listing, we also want to spotlight Munim, our solution to empowering Indian businesses financially. Munim, India’s premier GST compliance software, is also part of our portfolio. Munim is aligned with Identixweb’s vision of enabling the exponential growth of Indian businesses through seamless financial management. Munim generates more than 100,000 invoices every month. It caters to more than 15,000 customers across industries, delivering measurable financial impact through strong experience in financial support and services. This outstanding Identixweb stock market performance is just the beginning. The Road Ahead The Identixweb public listing has generated a strong buzz among investors. Many are eager to participate in the company’s next phase of growth. In the next five years, we plan to expand our portfolio to include innovative products and new industries. We now embark on a new journey with a successful BSE listing behind us. We aim to drive stock market success while capitalizing on the transformative shifts in the IT industry.

4 Min • 12 February 2026

What’s Next After Identixweb IPO? Our Vision for the Future

Going public is a significant milestone for Identixweb Limited, but it is just the beginning. Our IPO reflects years of hard work, innovation, and commitment to building advanced ecommerce solutions. This step opens new opportunities for growth, expansion, and delivering even more value to our customers. With the raised capital, we plan to invest in strategic areas, including: 1. Expand marketing efforts in India and worldwide.2. Improve our products by hiring skilled professionals.3. Support our subsidiary in developing new solutions.4. Invest in overall company growth. This article explores Identixweb’s post IPO vision, expansion of our market, and creation of more value for customers and stakeholders. Post IPO: The Future Vision for Identixweb Limited Here are our key focus areas after the IPO: Strengthening Our Products We are dedicated to improving our Shopify apps and creating new solutions to meet changing business needs. Our focus is on research, product development, and adopting new technologies to enhance our offerings. While building new products takes time and investment, we are focused on helping merchants grow and succeed. With over 10 Shopify apps already available, we plan to develop even more tools customized to their needs. Investment into Market Research We are expanding into fast-growing ecommerce regions to reach more businesses and drive global growth. While this brings new opportunities, it also comes with challenges like understanding the wide range of laws, economic conditions, and market preferences. We will be committed to overcoming these hurdles to establish a strong presence and deliver value to businesses worldwide. Investing in Financial Health & Profitability We are dedicated to maintaining strong financial health and ensuring long-term profitability. While investing in new software products and services comes with risks, we strategically manage costs, pricing, and resource allocation to optimize our financial performance. Our pricing models, including subscription-based, time-based, and fixed-price structures, are designed to align with market demand and business needs. However, cost overruns, wage inflation, and currency fluctuations can impact profitability. We continuously refine our forecasting, pricing strategies, and operational efficiencies to mitigate these risks. We will focus on sustainable growth by improving cost management, optimizing resource utilization, and improving product innovation. We aim to drive long-term value for our customers and stakeholders while maintaining a strong financial foundation. Driving Continuous Innovation We live in a growing environment and are committed to staying ahead. Our R&D team will focus on innovation and product development as part of our growth strategy. We plan to continue investing in key areas such as post-purchase solutions, upselling strategy, and loyalty & rewards programs to enhance customer experience and drive business growth. Customer-Centric Solutions Our customers are at the heart of our journey and what we do. We are committed to continuous innovation, ensuring our solutions stay ahead of emerging risks and industry demands. Our future strategy includes leveraging AI, digital cloud technologies, and automation to enhance user experience, improve security, and drive business efficiency. We focus on staying competitive and helping our customers grow by providing timely updates. Wrapping Up: A New Era for Identixweb Limited after IPO Listing on the BSE SME will clarify our corporate image, enhance brand visibility, and provide greater liquidity for our shareholders. It also opens new opportunities for growth, investment, and market expansion. As we take this step forward, we remain committed to innovation, excellence, and transforming the ecommerce market.Join us on this exciting journey! Know more about Identixweb Limited's IPO here: A Strategic Move from Private to Public: Identixweb Limited IPO How to Apply for Identixweb IPO: A Pro Guide Identixweb Limited IPO: Growing with the Shopify Ecosystem FAQs 1. What does Identixweb’s IPO mean for customers?For customers, the Identixweb IPO means the company is now publicly traded, bringing new opportunities for growth, investment, and better Shopify apps. 2. How will the funds from the IPO be used?Funds will be used for market research, hiring skilled professionals to enhance product innovation, and supporting our subsidiaries by expanding their teams. 3. Will there be any changes to Identixweb’s services after IPO?We are always dedicated to delivering the top ecommerce solution. We will surely update our ability to successfully implement our strategy, growth and expansion, and technological changes. 4. Will there be any changes in pricing for Identixweb’s products after IPO?Our pricing is based on market demand and operational costs. While no immediate changes are planned, we will ensure fair and competitive product pricing. 5. How will Identixweb support its growing customer base after the IPO?After the IPO, Identixweb will strengthen customer support by expanding the support team, improving response times, and providing ongoing assistance. 6. What new markets will Identixweb explore after IPO?We plan to expand into new markets, presenting challenges like complying with diverse laws, regulations, and evolving policies.

16 Min • 27 August 2025

Setup to Success: How to Create the Best Shopify Loyalty Program

Loyal customers are key to long-term growth. To build a thriving Shopify store, setting up the best Shopify loyalty program is crucial. The iWeb Loyalty Rewards app is a favorite among Shopify merchants for its flexibility and ease of use. In this guide, we’ll cover everything from installing to customizing and launching your first best loyalty program for Shopify. What is a Shopify Loyalty Program? A Shopify loyalty program rewards customers for shopping with you. It offers points, discounts, free gifts, or other perks to encourage them to return and make purchases. Before we delve into the features, it's essential to understand how Shopify loyalty programs work effectively. Simply put, they are designed to reward customers for their continued support, creating incentives that support repeat purchases and stronger relationships. How to Set Up Your Best Shopify Loyalty Program With iWeb iWeb Loyalty Rewards is a user-friendly app that enables you to create and manage a customized best Shopify loyalty program for your store. Here is a step-by-step process to guide you: Step 1: Install iWeb Loyalty Rewards App Before building your customer loyalty program, you must install the iWeb Loyalty Rewards app from the Shopify App Store. Follow these steps: 1. Go to the Shopify App Store and search for iWeb Loyalty Rewards. 2. Click on the app, then click install. 3. You will be redirected to your Shopify store’s admin panel to complete the installation process. Note: The basic Onboarding Setup is already in place. Step 2: Complete Onboarding Setup To start the onboarding setup, follow the steps: 1. After installing the app, you’ll be automatically guided to the onboarding setup.2. You will be guided through a quick 3-step setup. 3. Choose the percentage of points your customers earn per order, typically 3%, 5%, or 10%. For example, with a 5% setting, customers earn 5 points for every $100 spent. This percentage defines your program's value and engagement, and can be updated anytime.4. Choose who can join your loyalty program. You can allow guests to earn points even without creating an account, just toggle the option on or off based on what works best for your store.5. After setup, enable the iWeb Loyalty Rewards app in your store theme to display the loyalty widget, allowing customers to view and redeem points easily Note: If you are using the app for the first time, completing this setup is mandatory to activate the main features of the loyalty program. Once set up, your best Shopify loyalty program is live. Monitor activity, adjust rewards, and build stronger relationships with your customers. Need help getting started? Check the onboarding settings helpdesk and find more guides. Step 3: Configure Loyalty Points System Let’s take a look at the ways your customers can earn points and how you can easily set them up. 1. Earn Points Setup To access the Earn Point settings in the app, open the app, go to Point Program, and then navigate to Earn Points. Place an Order Rule One of the simplest and most effective ways to reward your customers is by letting them earn points for every order they place. You can set the number of points customers will earn per order. Choose whether the points are based on the order total or a fixed value. With iWeb Loyalty Rewards, you can easily configure how many points are awarded per purchase: Title – Set a clear name, such as “Shop & Earn,” to display in the rewards list. Earning Type – Increments of Points (e.g., 1 point per $1 spent – encourages higher spending). Fixed Points (e.g., 100 points per order – consistent reward). Earning Value – Define the number of points based on the chosen earning type. Frequency Restriction – Limit how often customers earn points (e.g., once per day) to prevent misuse. Celebrate a Birthday Celebrating birthdays with bonus points makes customers feel valued, fostering a personal connection and boosting engagement, loyalty, and sales. Title: Personalize the reward name (e.g., “Birthday Points” or “Celebrate Your Day with Rewards”) to make it feel special. Earning Value: Set the exact number of points customers will earn on their birthday (e.g., 100 points). Cut-Off Time: Define how far in advance customers must submit their birthdate to qualify for the reward (e.g., at least 1 month prior). Sign Up Offer points when new customers create an account. This encourages engagement from the start, boosts sign-ups, and builds long-term loyalty by opening the door to future offers and promotions. Title: Customize the name (e.g., “Welcome Points”) to show the reward clearly. Earning Value: Set how many points new users earn for signing up (e.g., 50 points). Historical Sync: Award points to past signups by enabling this option. Note: Shopify’s new passwordless signup (via email) doesn't trigger standard signup events. As a result, customers won’t automatically receive signup rewards if you're using this method. Set Earning Points through Social Media Engagement Enhance your brand visibility by rewarding customers for engaging with your social media channels. With this app, you can offer points for simple actions that encourage followers to become promoters. Ways to Earn Points Through Social Media: Share your content on Facebook Follow on Instagram Join you on X (formerly Twitter) Tweet or share content on X Follow your TikTok account 2. Redeem Point Setup Set who can redeem points, how, and when they earn them based on order status. With the app, you can offer discounts, free products, and more. Here’s how to set it up: To access the redeem point settings in the loyalty app, select Program, and then navigate to Redeem Points. You can easily search for specific redemption rules using filters such as Rule Name and Status (Active or Inactive). Redeeming Category: The available categories include Incremental Discount, Amount Discount, Percentage Discount, Free Shipping, Free Product, and Points to Store Credit, helping you easily manage rules for your loyalty program. Incremental Discount This option allows customers to receive a discount based on the number of points they use, for example, $1 off for every 100 points. The more points they redeem, the bigger the discount, encouraging them to spend more. You can customize how it works and appears: Title: Set a clear name for the reward, like “Points for Savings,” to match your brand tone. Set the reward value to determine the number of points customers must redeem for discounts. For example, you can configure it so that for every 100 points spent, the customer receives a $1 discount. Additionally, you can establish limits for redemption eligibility: Minimum Amount for Redemption: Specify the minimum number of points required to redeem them. This ensures users can only utilize the redemption option once they have accumulated enough points. Maximum Redemption Cap: Specify the maximum number of points that can be redeemed at once. This ensures there is a limit to the points a user can redeem in a single transaction. Discount Terms: Minimum Spend: Set a minimum order amount to redeem points.(For example, customers must spend at least $50 before they can apply their points toward a discount.) Limit by Collection: Apply the discount only to specific product collections. Prefix Coupon: Add a custom prefix to discount codes for easy tracking (e.g., TEST91DY84Q) Combine Discounts: Choose if this discount can be stacked with: Order Discounts Shipping Discounts Product Discounts Amount Discount Amount Discount gives a fixed discount for a set number of points, e.g., 500 points = $10 off. It offers clear value and is great for encouraging bigger purchases. You can customize how it works and appears: Title: Name the discount clearly (e.g., “Flat Discount” or “Fixed Savings”). Reward Value: Set a fixed discount for a specific point value (e.g., 500 points = $5 off). Discount Terms: Minimum Spend: Set a required order amount to redeem (e.g., spend $ 50 or more). Product Scope: Limit to specific collections, such as “Seasonal Items.” Prefix Coupon: Add a custom code prefix (e.g., "SAVE") for tracking purposes. Combine Discounts: Select whether it applies to other discounts (order, shipping, or product-based). Percentage Discount Customers can redeem points for a percentage off their order (e.g., 500 points = 10% off). Ideal for larger purchases, as the savings increase with order value. Title: Name the reward (e.g., “Save with Points”) to match your brand. Reward Value: Set points required for a % discount (e.g., 500 points = 10% off). Discount Terms: Minimum spend required (e.g., $ 50 or more). Limit to specific collections (e.g., “New Arrivals”). Prefix Coupon: Add a custom prefix to codes (e.g., PERCENT123XYZ). Combine Discounts: Allow stacking with order, shipping, or product discounts. Free Shipping Customers can redeem points to get free shipping, helping them save on delivery costs. It’s a popular reward that boosts satisfaction, reduces cart abandonment, and encourages more completed purchases. Title: Name the reward, such as “Free Shipping with Points,” to match your brand style. Reward Value: Set the number of points required (e.g., 300 points for free shipping) and optionally cap the maximum shipping cost covered. Prefix Coupon: Add a custom prefix (e.g., SHIPFREE) to generated codes for easy tracking and brand alignment. Combine Discounts: Choose if it can be used with: Order Discounts Product Discount Free Product Allow customers to redeem points for specific products like samples or promotions. This boosts loyalty, promotes popular items, and encourages cross-selling and engagement. Title: Name the reward (e.g., “Free Gift with Points”) to align with your branding. Reward Value: Select a product from your store to offer as a reward and set the required points for redemption. For example, you can configure it so that 1,000 points unlock a complimentary branded mug. This flexibility allows you to offer rewards that are both attractive and aligned with your loyalty strategy. Prefix Coupon: Add a custom prefix (e.g., FREEITEM) for easier tracking and brand consistency. Combine Discounts: Select whether the discount can be applied to orders, products, or shipping. Step 4: Settings for Best Shopify Loyalty Program Manage key loyalty program settings here: control the app’s status, set participation rules, and configure how customers earn and redeem points. Please note that only registered members are eligible to earn points. To start enjoying the benefits, customers must create an account. You can also handle the conversion of points to and from store credit for a smooth experience. 1. Program participants Since the basic setup is already provided in the onboarding step, which allows you to manage front-end settings, such as participation rules. Even after setting up the basic program, it’s essential to control who can join your loyalty program. Managing participation ensures your rewards are given only to the right customer groups. You can allow or restrict guest access by simply enabling or disabling the guest participation option. Additionally, use the limit program access feature to exclude specific customers by applying tags. 2. Rewarding Criteria Reward by Status lets you assign loyalty points based on order status, giving you control over reward distribution and influencing customer behavior. After the order is paid: Choose this option if you want to reward customers immediately. After the order is fulfilled (delivered): Select this option if you want to issue points only after delivery confirmation has been received. 3. Rewardable Order Elements Decide what to include when calculating points: Include Discount Include Taxes Include Shipping Fees You can include or exclude these to control how points are given. Example: Let’s say a customer places an order with the following: Subtotal: Rs. 100.00 Discount: Rs. 10.00 (include) Then: Rewardable Total = Rs. 100 - Rs. 10 = Rs. 90 Customers will earn points based on Rs. 90. Tax: Rs. 5.00 (include) Shipping: Rs. 12.00 (include) Then: Rewardable Total = Rs. 100 + Rs. 5 + Rs. 12 = Rs. 117 Customers will earn points based on Rs. 117. When an order is placed, loyalty points are calculated based on the subtotal amount, excluding discounts, including taxes, and shipping charges. It will be helpful to earn more points. 4. To Set Store-Credit Configuration This feature lets you convert loyalty points into store credit, with control over redemption rules, point thresholds, conversion rates, and currency settings to suit your rewards strategy. How to Set Store Credit Configuration Go to the “Conversion to/from store credit” section. This option lets you enable or disable store credit conversion. When enabled, loyalty points convert to store credit based on your settings. (Only admins with full rights or users with the required permissions can approve the scope request.) Use the toggle to control whether store credit is available in your loyalty program. Allow Loyalty Points Exchange for Store Credit: Choose who can convert points into store credit, only you (the admin), both you and your customers, or neither. Decide based on how much control or flexibility you want to offer. Set the minimum points balance required for store credit conversion: Specify the minimum number of points needed to convert into store credit. If the minimum is set to 100 and your current balance is exactly 100, you can redeem. But if your balance is below 100, you won’t be able to redeem until you reach the required threshold. 5. To Set Store Credit Currencies Your store’s default currency will appear automatically, and you can set the reward points needed for 1 unit of store credit, giving you full control over the conversion rate. Store credit in your loyalty program uses your Shopify store’s default currency. To offer credit in multiple currencies for international customers, enable them through Shopify Markets. How to Enable Currencies via Shopify Markets: 1. Log in to your Shopify Admin.2. Go to Settings > Markets. 3. Select the market (e.g., United States, Europe, etc.) where you want to offer additional currencies. 4. In the market settings, find the Currency section.5. Enable the desired currency for that market.6. Click Save to apply changes. Once enabled, these currencies will be available for use in your store credit system, ensuring a smooth experience for international customers. Note: To keep data safe, you can’t delete a currency once it has been added. However, you can still edit or turn it off at any time. To use store credit smoothly, ensure your Shopify store has the new customer accounts or OTP login feature enabled. Legacy (old) login methods won’t support this feature. Step 5: Customize Your Loyalty Points Branding Add a personal touch by renaming your loyalty points to match your brand. Instead of “Points,” use names like “Stars,” “Coins,” or “Perks.” You can also set a short version for compact displays. Track Your Loyalty Activity with iWeb Loyalty Here are two ways that you will track the activities: 1. Customer-Based Profile: Activity Section The Customers page shows an overview of each customer's activity, including their accumulated points, helping merchants manage and engage with their customer base efficiently. Merchants can manage points redemption on behalf of their customers for smoother operations, using options such as Import Sync, Bulk Edit, or directly at the Profile Level. Import Sync Points: Revise Customers' Points: Merchants can upload a CSV file to adjust customers' loyalty points by reconciling and revising their balances. Import Options: Add Points to Existing Balance: This option updates points balance for existing customers, adding the imported values to their current balance. Reset Existing Customer Balance: This option replaces the current points balance with the new amount in the file, effectively resetting the customer points. Bulk Option: The Bulk Edit option enables merchants to update loyalty points for multiple customers simultaneously, streamlining the process of managing points in bulk. The activity section logs specific customer interactions within the loyalty program, including: Earned points Redeemed rewards Store credit transactions 2. Activity Dashboard This dashboard gives you easy access to track points and rewards in one place. The Activity section records all their interactions, including: Points earned from purchases and other activities Rewards they have redeemed Any store credit transactions By providing a clear and transparent history of their loyalty activity, this feature helps keep merchants informed and engaged. Results You Can Expect from Your Loyalty Program Once your best Shopify loyalty program is live, both you and your customers can track progress and rewards in real-time. Here’s what you can expect: How Customers Earn Points Customers automatically accumulate points by engaging in key actions such as making purchases, creating an account, sharing their store on social media, or celebrating special occasions like birthdays. Easy Access to the Loyalty Dashboard Customers can log in to their accounts on your store at any time to view a personalized loyalty dashboard. This dashboard provides a clear snapshot of their points balance, available rewards, and recent activity. Detailed Reward History Within the dashboard, customers can access details of their points history. They can see precisely when and how points were earned or redeemed. Below are the screenshot from our store showing a real example of a customer’s points dashboard in action: Need Help? If you have any questions or need assistance setting up your best Shopify loyalty program, our Shopify experts are here to help. From configuring earning rules to customizing rewards, we’re happy to assist you anytime! Each Purchase Brings Your Customers Closer To Staying Loyal The best Shopify loyalty program requires regular updates based on customer interactions and feedback. By tracking key metrics like engagement and repeat purchases, you can optimize your program to benefit both your business and customers. A strong loyalty program not only brings customers back but also turns them into long-term brand advocates. FAQs 1. How do customers earn loyalty points?Customers can earn points by making purchases, signing up, and following your brand on social media. 2. How do I measure the success of my Shopify loyalty program?Track key metrics like repeat purchase rate, average order value (AOV), customer lifetime value (CLV), and points redemption rates. 3. Do Shopify loyalty programs work for all types of products or stores?Yes. Whether you sell fashion, electronics, beauty products, or digital goods, a loyalty program can boost repeat business. 4. How customers can track their points and redeem rewards?Customers can track points and redeem rewards through a dashboard on your store, where they can view their balance, history, and offers. 5. Can customers transfer their points to others?Typically, loyalty points are non-transferable. However, you can customize your program to allow points sharing or gifting if desired.