Author: Alyse Falk
Gather knowledge about the latest insights, updates, tips, and tricks in the Ecommerce industry.
5 Min • 31 December 2025
Identixweb’s 2025 Wrapped: A Record-breaking Year With Big Wins
Before we jump into how our apps had a record-breaking year, let’s take a second and look at the world we operate in.
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7 Min • 4 February 2026
Is Shopify Easy to Use for Beginners? (Tips + Beginner-friendly Apps)
Here’s the honest answer from a Shopify expert who’s seen a lot of first-time stores.
6 Min • 3 February 2026
How to Optimize Shopify Ad for Higher ROIs in 2026
Optimizing Shopify ads for higher ROI in 2026 requires AI-driven targeting, authentic UGC-style creatives, fast creative rotations, and mobile-first landing pages. That means improving the entire conversion system, including ad creatives, message-to-page alignment, store and cart experience, funnel strategy, and business metrics like CPA, AOV, and LTV, rather than just adjusting ad platform settings.
8 Min • 12 February 2026
Shopify for Florists: 10 Best Examples + Themes and Apps for Growth
And if you are a new Shopify florist brand, you probably feel the same pressure every new store feels.
Alyse Falk
December 6, 2023
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