Impact Shopify Theme Review [2025]: Features, Pros, & Cons

When it comes to building a Shopify store, your theme isn’t just about how your store looks; it’s the foundation of your shopping experience. The right theme influences everything from how fast your site loads to how easily customers can navigate and buy.

As Shopify experts, we understand that it can feel overwhelming to pick a theme that balances style, performance, and conversion. One standout that we recommend is the Impact Shopify Theme.

In this article, we will break down the Impact theme, complete with its features, pros, and cons, so that you can decide whether to buy it or not. 

Impact Shopify Theme Overview

Designed by Maestrooo, the Impact theme is built for modern merchants who want a bold, high-performing store with customization features. From lightning-fast load times to conversion-focused features, Impact helps you create an online storefront that sells.

We have talked about Maestrooo’s themes before. They are also behind the popular Prestige Shopify theme.

Impact Shopify Theme: Release Date & Updates

The Impact theme is constantly evolving. The latest version, 6.9.1, dropped on July 15, 2025, with updates confirmed as of July 31, 2025. 

That means you’re getting a theme that’s actively maintained, which is a big deal for long-term performance and compatibility.

Let’s understand for which Shopify stores this theme is built for.

Impact Shopify Theme is Built for Which Stores?

Impact shines in visually rich industries. This theme is primarily made for three categories. 

• Fashion and Lifestyle: Brands in this category love this theme’s editorial layouts
• Tech Stores: Technology businesses lean on the sleek style of the product showcases. 
• Home décor: Stores in this category go for the Impact theme’s inviting design. 

There are three different layouts of this theme. Let’s discuss them below:

Impact Shopify Theme: Designs and Layouts

#1 Impact

This preset is made for tech stores with its bold and sleek design. It has 35 sections to build a store that is unique for your brand. Plus, its quick buy and sticky cart features on collection pages help you increase conversions. 

#2 Balance

This is a preset of the Impact theme that is built for fashion and wellness stores. Its merchandising features, such as lookbooks, image galleries, and color swatches, help Shopify merchants run their online fashion store effectively.  

#3 Cocoon

This preset is ready-made for Shopify store owners who sell home decor items. This is a modern and impactful preset with different color gradients, big headings, and animations to bring your home decor products to life. 

Now that you have gone through the presets, let’s get to the features of the Impact theme. 

Standout Features of Impact Shopify Theme

There are four categories of features in this theme. We have listed out the top five features in each.

Cart and Checkout

• Slide-out cart: Let customers review and edit their cart without leaving the page, keeping them in the buying flow.
• Sticky cart: Keeps the cart icon visible as shoppers scroll, making checkout just one click away.
• Quick buy: Enables customers to add items to their cart directly from collection pages, speeding up purchases.
• Pre-order: Lets you sell upcoming or out-of-stock products in advance, keeping sales moving.
• In-store pickups: Gives local customers the option to collect orders in person, saving shipping costs and time.

Marketing and Conversion

• Cross-selling: Suggests complementary products, increasing average order value.
• Promo banners: Highlight offers or new arrivals at the top of your store to catch attention instantly.
• Product badges: Adds visual labels like “New” or “Bestseller” to grab interest.
• Quick view: Let shoppers preview product details without leaving the collection page.
• Trust badges: Displays secure checkout and payment icons to boost customer confidence.

Merchandising

• High-resolution images: Ensures products look sharp and professional on all devices.
• Product videos: Adds videos to product pages for richer storytelling and demonstrations.
• Image zoom: Let shoppers see fine details by zooming in on product images.
• Color swatches: Displays product color options visually for easy selection.
• Size chart: Helps customers choose the right size, reducing returns.

Product Discovery

• Mega menu – Organizes products into clear, multi-column menus for easier navigation.
• Enhanced search – Delivers faster, more relevant search results with predictive suggestions.
• Product filtering and sorting – Let customers refine search by size, color, price, and more.
• Sticky header – Keeps navigation visible while scrolling so shoppers can move around effortlessly.
• Swatch filters – Let customers filter products visually by color or style swatches.

Impact Shopify Theme Store Examples

Bugatti Smartwatches

Bugatti Smartwatches uses the Impact theme to showcase its luxury timepieces with a sleek, customizable design that aligns with its high-end brand. The theme’s mobile-optimized layout and fast loading speed enhance the user experience.

#2 Koh

Koh is a brand that specializes in selling high-quality home goods, including minimalist furniture, home decor, and accessories. Koh utilizes the Impact theme to create a clean, modern aesthetic that perfectly represents its style.

#3 Tim Shop

Tim Shop uses this theme to present its wide range of products, such as merchandise for Tim Hortons, with a clean, modern design that enhances the shopping experience.

Impact Shopify Theme: Pros & Cons

Pros

• Stunning visual design: Offers high-resolution imagery, bold typography, and modern gradients, making it ideal for fashion, tech, and lifestyle brands.
  
• Extensive Customization: Provides over 35 customizable sections, allowing merchants to tailor their storefront without coding expertise.
  
• Conversion-Optimized Features: Includes tools like sticky add-to-cart buttons, quick buy options, cross-selling, and product comparisons to enhance user engagement and sales.
  
• Mobile-Responsive: Ensures a seamless shopping experience across all devices, crucial for today’s mobile-first consumers.

Cons

• Premium pricing: Priced at $400 USD, which may be a significant investment for small businesses or startups.
  
• Customization Complexity: While highly customizable, fully leveraging all features may require Shopify experts.

Both themes from Maestrooo, Prestige and Impact are top-notch. But which is better for your brand. Let’s understand the differences between them. 

Prestige vs Impact Shopify Theme: The Comparison

Feature Category	Impact	Prestige
Design & Target Brands	Bold, modern, conversion-focused. Perfect for DTC brands	Luxurious, editorial-style. Ideal for premium fashion, beauty, and high-end brands
Conversion Features	Sticky add-to-cart, built-in upsells, animations, quick buy, video support	Rich storytelling tools: “Shop the Look,” before/after sliders, timeline blocks, countdowns, quick add, FAQs
Customization & Editing	35+ customizable sections; visually opinionated but very feature-rich	30+ customizable sections across distinct presets (Allure, Couture, Vogue); editorial-focused layouts
Developer-Friendliness	Structured, modern architecture with web components—easier for deep customization	Code-light, also built with web components, but simpler layouts make advanced design changes easier
Pricing	$400 USD	$400 USD
Ideal For	Brands prioritizing speed, conversions, bold visuals, and built-in urgency tools	Established brands with strong visuals and storytelling assets that aim for a refined, editorial presentation

Impact Shopify Theme: Reviews & Ratings

The Impact theme has a rating of 84% from the Shopify store owners. Click here to view the Impact Shopify theme demo.

Impact Shopify Theme: Final Verdict

From working on multiple Shopify brands, I can say this: the Impact theme delivers more than just good design; it’s engineered with a deep understanding of how customers shop online. 

What sets Impact apart is how much you can do without touching a single line of code. The drag-and-drop sections, advanced filtering, and integrated animations mean you can build a store that looks custom-developed.

Contact Shopify theme customization experts for advanced design modifications, seamless integration of custom features, and optimization of your store’s user experience to ensure maximum performance and conversion rates.

Impact Shopify Theme FAQs

1. How much does it cost to buy the Impact theme?

The Impact theme is priced at $400 for Shopify store owners. 

2. Which Shopify theme is best for tech stores?

Impact, Empire, and Electro are the names of a few Shopify themes that are best for tech stores. 

3. What are the features of the Impact theme?

Enhanced search, mega menu, image hotspots, collections page navigation, and before-and-after image slider are some of the best features of the Impact theme.

4. Is the Impact theme good for conversions?

Yes. Shopify Impact theme has features such as sticky cart, quick buy, and pre-order to boost conversions.

5. What’s the rating of the Impact theme in the theme store?

Impact theme is currently rated at 84% by the Shopify merchants.