Identixweb’s 2025 Wrapped: A Record-breaking Year With Big Wins

Before we jump into how our apps had a record-breaking year, let’s take a second and look at the world we operate in. 

In Q3 2025 alone, Shopify merchants processed $92.0B in sales (GMV) and reported $2.844B in revenue for the same quarter. 

That’s the scale we compete in every day. And the customer side is just as massive: Shopify has over 5.8 million active users daily worldwide.

Now here’s the proud moment: 2025 also became a record-breaking year for Identixweb apps.

Let’s shine a spotlight on this year’s biggest wins.

Our 2025 Momentum

In 2025, we delivered a 2.5X revenue lift through our Shopify apps, helping merchants turn traffic into conversions.

That growth was powered by momentum across the ecosystem, with 25,000+ new merchants onboarded and actively using our tools to scale faster.

Finishing 2026 With 6 Built for Shopify Badges

This year, six Identixweb apps carry the Built for Shopify badge, including

• iCart Cart Drawer Cart Upsell
• Stellar Delivery Date & Pickup
• TablePress Size Chart & Guide
• iWeb Order Printer PDF Invoice
• Wholesale Hero B2B Pricing
• LaunchX - Under Construction.

This badge signals to merchants that the apps are built to meet higher expectations for quality and performance.

iCart in 2025: The Year We Turned Add to Carts Into Revenue

Shopify merchants rely on pre-purchase upsells, and iCart exists for that exact moment.

iCart Cart Drawer Cart Upsell focuses on cart-based upsells and cross-sells, with multi-cart features (drawer, popup, full cart).

Our upsell Shopify app comes with revenue drivers like progress bar, product bundles, and AI-powered recommendations.

2025 iCart Highlights 

• iCart-powered upsells helped increase revenue by 20.23%.
• iCart powered 7M+ orders this year.

Standout Feature in 2025: Progress Bar

iCart’s standout feature this year was the Progress Bar, driving 17.5% of our total widget-driven upsell revenue.

In iCart, the progress bar can work like a free shipping bar or goal-based incentive that nudges higher AOV right inside the cart.

Source: Garb Classics using iCart’s progress bar

Top Performing Cart Type by Revenue: Cart Drawer

Cart Drawer was the most-used type of cart this year, driving 78.8% of iCart’s upsell revenue.

This lines up with why we put so much emphasis on a sticky, customizable slide cart experience built to keep shoppers moving forward without breaking flow.

Source: Dice Dungeons store using iCart’s cart drawer

Best New Feature: AI-Powered Product Recommendations

2025 pushed personalization harder than ever, and shoppers started expecting smarter suggestions, not random ones.

That’s why one of the biggest additions this year was AI-powered product recommendations. It contributes 5.65% of widget-driven upsell revenue.

Peak Revenue Days: BFCM Weekend 

Here’s the context first. Shopify reported $14.6B in global BFCM sales in 2025, with 81+ million customers buying from Shopify-powered brands.

Now let’s bring it back to what we did with iCart during that same pressure-test weekend.

iCart BFCM Performance 

• AOV up by 6.32%
• 1000+ stores supported
• 950000+ orders handled

Stellar in 2025: Customers Loved Flexible Order Scheduling Calendar

When you sell anything time-sensitive (local delivery, pickup, shipping cutoffs, prep times), you know the real pain: Customers want control over their scheduling. 

Stellar Delivery Date & Pickup lets shoppers schedule orders by choosing local delivery, store pickup, or shipping, with a delivery date and time picker.

How Stellar Helped Merchants & Customers in 2025?

• Stellar scheduled more than 2M+ orders in 2025.

Source: A&M Floral Place using Stellar

Partnerships in 2025: Expanding our Partner Network for Shopify Merchants

In 2025, we expanded how merchants can stack growth tools together.

We welcomed partners with a strong mix of page builders, CRO tools, SEO apps, reviews, loyalty, upsell, and dropshipping.

A full list of our new partners.

• GemPages CRO-focused Page Builder
• Tiny SEO Speed Image Optimizer
• DECO Product Labels & Badges
• EcomSend Pop Ups, Email Popups
• EComposer Landing Page Builder
• Fiidom: AI Product Description (listed twice in your list)
• Blum
• GG Product Page Image Slider
• Ella Theme
• StoreSEO: AI SEO Agent
• Essential Grid Gallery
• Trustoo AI Product Reviews App
• Toastibar Sales Popup & Timers
• UpPromote Affiliate Marketing
• TrustShop: Product Reviews
• Tapita AI SEO & Speed Optimizer
• Parcel Panel Returns & Exchange
• Announcement Bar & Banners
• Growave: Loyalty & Wishlist
• SEOAnt - AI SEO Optimizer
• CS - Smart Bulk Image Upload
• Dropshipman - Easy dropshipping
• BOGOS: Free Gift Bundle Upsell
• Froonze VIP Loyalty & Wishlist
• Rivyo : Reviews & Loyalty App
• Searchanise Search & Filter

Closing Note: Building on a Bigger Shopify Year

Shopify gave merchants more reach, faster storefronts, and a stronger platform to sell at scale in 2025, and you used that momentum to grow.

Our Shopify apps helped you convert that traffic into better shopping experiences. Those improvements showed up where it matters most: higher AOV, stronger conversions, and more revenue for store owners.

And in 2026, we’re going even bigger with more standout features, more performance wins, and more ways to help merchants scale faster.

About the author

Vineet Nair

Vineet is an experienced content strategist with expertise in the ecommerce domain and a keen interest in Shopify. He aims to help Shopify merchants thrive in this competitive environment with technical solutions and thoughtfully structured content.