The wholesale business has always been profitable. By purchasing products in bulk, you get lower prices per unit. If you retain loyal B2B customers for the long term, there’s no limit to your earnings. But before you take the dive, do some research on good wholesale products to sell.  

We have curated this list of the top 10 wholesale products based on our research and findings. This will help you make your decision to select your niche. 

Top 10 Wholesale Goods to Sell

There are numerous products you can sell wholesale. Here’s our trending list of the 10 best wholesale items for ecommerce.

Kitchen Utensils

A collection of wholesale kitchen utensils, including spatulas, whisks, and ladles, arranged on a wooden countertop

With people getting more health-conscious in recent years, the demand for cookware has increased. Modular kitchens are also becoming increasingly popular. The global cookware market is expected to reach $50 billion by 2030.

This is a broad category, but we have selected some of the top wholesale goods to sell under this category.

  • Pots and pans (non-stick, cast iron, stainless steel)
  • Knives, forks, spoons
  • Whisks and spatulas
  • Cutting boards, graters, peelers,
  • Storage containers like glass jars
  • Toasters and blenders

Pet Care Items

Various pet care items in bulk neatly displayed

As of 2025, 66% of U.S. households have pets. This is a huge market to cater to. Pet care items, as a wholesale business, can be very profitable. 

Pet owners need many supplies to take care of their pets. Here’s a list of good wholesale products to sell in this category.

  • Pet food and treats
  • Pet bedding & furniture like litter boxes
  • Grooming supplies like brushes and nail clippers
  • Collars, leashes, and harnesses
  • Training suppliers like clickers 
  • Cages and crates

Office Essentials

Wholesale office essentials including pens, notepads, a stapler, and a desk organizer ready for use

Corporations spend big on office essentials. The modern trend of working from home has also increased the demand for office supplies. 

The U.S. & Europe are the leading markets for office supplies. You can set up your wholesale office supplies business catering to audiences in these regions.

Here’s what you may need in your office supply inventory.

  • Pens and highlighters
  • File clippers
  • Notebooks and sticky notes
  • Printing equipment
  • Desktop and laptop stands
  • Mousepads
  • Screen cleaners

Clothes & Accessories

A variety of wholesale clothing and accessories, featuring watches, sunglasses, wallets and shoes displayed on table

Fashion has dominated the e-commerce market for many years. As of 2024, its market value is a staggering $780 billion. This is expected to double in the coming years.

The clothes and accessories market is huge. It’s not just about T-shirts and jeans. If you want good wholesale items to sell in the fashion industry, consider the items below. 

  • Accessories like hats, bags, eyewear
  • Activewear like sweatshirts and gym shorts
  • Undergarments and lingerie 
  • Formal wear like suits and tuxedos
  • Footwear like shoes, sandals, and socks
Wondering how to get your clothing brand online? These quick steps will show you how to start your clothing store on Shopify and thrive in 2025

Cosmetics

Women applying eye makeup to represent wholesale cosmetics products for sale

This is a great idea if you want your wholesale products to be stored and shipped easily. What makes cosmetic items one of the best wholesale products to sell is that customers keep on buying personal care products year after year. 

Here’s a list of beauty and personal care wholesale products you can sell.

  • Skincare products (Moisturizers and sunscreen)
  • Hair care products (Conditioners, shampoos, hair oil)
  • Make-up products (Lipsticks and eyeliners)
  • Nail care products (Nail polish, manicure and pedicure set)
Do you want to start a business selling beauty products? Here’s a complete guide to selling beauty products from home

Phone Cases

An assortment of wholesale phone cases, including silicone and hard-shell options, for a variety of smartphone models

You can’t go wrong with starting a wholesale business selling phone cases. 98% of U.S. citizens own a cell phone. That’s more than any reason to start this business.

Phone cases are small, light in weight, and easy to ship. You will encounter no logistics issues with this item. But that’s not the best thing. When new smartphones roll out, phone cases for them are available almost immediately. So you don’t have to worry about any change in trends.

Lawn & Garden Equipment

A selection of wholesale lawn and garden equipment, featuring pruning and a shears

Do you know the per-person revenue generated by the lawn and garden industry in the U.S. is almost $400 as of 2025?

This is because there’s a growing demand for outdoor spaces. Homeowners, landscapers, and commercial establishments all require tools to maintain their outdoors. You can tap into this market and start selling outdoor care tools as a wholesaler.

Here’s what you need in your inventory.

  • Seeds, fertilizers, and mulch 
  • Trimmers, spades, gloves, and garden hoses
  • Plant pots, lawn soil, and watering cans
  • Natural pest repellents 

Camping Equipment

Wholesale camping equipment, including tents, sleeping bags, and portable stoves, ready for outdoor adventures

Another wholesale business idea related to outdoor space is camping equipment. The United States generates the highest revenue in the camping industry. 

This is because more people are engaging in outdoor activities like hiking, camping, fishing, and backpacking. This interest peaks especially during spring and summer. This is a very lucrative and niche market, so do more research based on your target market.

Here’s a list of necessary items you need to sell in this niche.

  • Tents and sleeping bags
  • Hiking boots
  • Portable grills
  • Flashlights and a compass
  • Fishing gear like rods, reels, and bait

Home Decor

A variety of wholesale home décor items, such as decorative vases, throw pillows, and framed wall art

This is another segment where the United States leads in terms of revenue generation. Products for interior design are great to have as a wholesaler. The increasing trend of creating personalized and comfortable spaces has homeowners searching for home decor items.

Customers regularly update their home decor, leading to repeat purchases. You can target various markets such as luxury, budget, eco-friendly, or hand-made decor items.

Here’s a list of wholesale products to sell in the home decor niche.

  • Wall art
  • Decorative mirrors
  • Rugs
  • Bedspreads & comforters
  • Throw pillows
  • Wine racks and holders
  • Decorative vases and figurines
  • Seasonal decor, such as Christmas or Halloween decorations

Educational Supplies

Wholesale educational supplies including notebooks, colored and pencils perfect for classrooms

The yearly back-to-school event is a major shopping day for retailers in the USA and Canada. Fourth of July and Amazon Prime Day take advantage of this and sell educational supplies to parents. 

In the back-to-school season of 2024, parents and guardians spent $40 billion in just two months. Retailers get their supplies early, giving you a chance to stock their inventory.

Here is a list of good wholesale products to sell in this niche.

  • Stationery items like pencils, sharpeners, and erasers
  • Rulers, protractors, and calculators
  • Crayons and sketchbooks
  • Textbooks and workbooks
  • School bags

Now that you have a list of profitable wholesale products to sell let’s look at the benefits of a wholesale business.

Benefits of Starting a Wholesale Business

Huge Profit Margins

Since you are ordering in bulk, you are getting a lower cost per unit. You can sell these items at a higher markup, leading to huge profit margins.

Scalability

E-commerce is booming. Retailers need to source their products from somewhere. With a wholesome business, you can be a middleman between manufacturers and retailers and expand your customer base.

Customer Retention

The wholesale business model relies on building long-term relationships with other businesses. Customer retention becomes easier as you don’t need to attract new customers with sales and marketing efforts. 

It is best if your store is online to get these benefits. You can start your wholesale business on ecommerce platforms like Shopify or marketplaces like Amazon. If you want complete customization based on your niche, we suggest Shopify as your solution.

Not only can you fully customize your Shopify store tailored to your needs, but you can also install Shopify apps like Wholesale Hero B2B Pricing

Wholesale app for Shopify

Templates to show volume discounts on the product details page 

With this app, you can set personalized pricing for bulk orders with volume discounts for retailers. 

Do you want to know more about the Wholesale Hero B2B Pricing app? Click here to get a detailed guide on this bulk ordering solution.

The Road Ahead: Building a Profitable Wholesale Business

Success in the wholesale game depends on multiple factors. High-demand wholesale products, long-term relationships, a reliable manufacturer, and inventory for storing bulk items. Online marketplaces are your best bet to grow your business. Create a seller account on Amazon Business and Alibaba for your wholesale products to sell successfully. 

Wholesale is a slow game, but once the transactions start, it’s always going to be huge, so stay patient while growing your wholesale business. 

FAQs

1. How to start a wholesale business?
Select which wholesale products you want to sell. Find reliable manufacturers. Create a website on Shopify or a seller account on online marketplaces like Amazon. Managing your inventory is most important in bulk orders. You can do it through warehouses or drop shipping. 

2. Is a wholesale business profitable?
Yes. Businesses are more loyal than direct consumers. If you find the right manufacturer, inventory management solutions, and loyal B2B customers, your wholesale business can be very profitable.  

3. Which are the best wholesale products to sell?
Phone cases, cosmetics, kitchen utensils, and clothes & accessories are some of the best wholesale products to sell. Profitable wholesale categories include fashion & apparel, mobile accessories, and organic products. 

4. Is it better to sell products wholesale or retail?
Choose wholesale if you have skills in relationship building because this model relies on larger transactions with established businesses. Choose retail if you have customer engagement skills because this model depends on consistently attracting new customers. 

5. Where should I sell my wholesale products?
Online marketplaces are the best place to sell your wholesale products. Alibaba, Faire, Go Wholesale, and Amazon Business are some of the best places to sell your wholesale products.

About the author

Vineet Nair

Vineet is an experienced content strategist with expertise in the ecommerce domain and a keen interest in Shopify. He aims to help Shopify merchants thrive in this competitive environment with technical solutions and thoughtfully structured content.