How to Boost Sales by Customizing the Shopify Full Cart Page?

It’s 2025, and if you are still missing the chance to show the upsells on the full cart page, you are missing out. 

Start impressing your customers by suggesting their interests on the full cart page. 

Before diving into the topic, let’s see a brief overview of the full cart page.

What is a Full Cart?

A full cart is a complete page where users can review their products, increase/decrease the number of cart items and complete the buying process. 

Sometimes customers need to view the cart details on the full cart page instead of seeing them in the side cart drawer. Customers reviewing their cart on a full cart page is an indicator for you that your customers are interested in buying your products.

A full cart page is the last chance before checkout to impress your customers. This is the page that you can fully utilize for your upselling and cross-selling strategies. 

But what are the benefits of a full cart page? Let’s find out.

Benefits of Full Cart Page on Your Store

None of the Shopify stores is complete without a full cart page.

  • Having a full cart page will help customers make the buying decision easier.
  • On the full cart page, customers can benefit from the discounts, free gifts, upsells, cross-sells, and many more things that you offer them.
  • Customers can easily change their minds either to directly checkout or choose any of the offers from the cart page.
  • A full cart page will increase the efficiency of a Shopify store.
  • Having a full cart page will help to upsell your customers based on conditions.

How Does a Normal Full Cart Page Look?

I think at this moment your mind just captured a clear image of a full cart, right? If yes, then just have a glance at the image below.

normal-full-cart-page

Was this the same picture in your mind? I hope this was! So what do you think about giving a new, outstanding look and feel to your full cart?

How Can You Change the Look of Your Normal Full Cart Page?

You may be wondering about what new things you can add to your full cart page, right? So here is the answer for you. You can show upsells on your cart page, which helps to increase sales in your store.

Upselling is a sales strategy to convince customers by giving them an upgraded version of the product that they have already added to their cart. 

For example, if the customer has added a smartphone with 64GB of storage, then suggesting a smartphone of 128GB is upselling. The image below shows how your cart page looks after adding the upsell.

full-cart-after-adding-upsell

Do you know the benefits of upselling on the full cart page? As customers are already on the cart page, it means that their minds are already ready to purchase from your store. So by seeing your suggestion, there is a much higher chance of adding products from your recommendations because you are showing them products based on their interests. 

But upselling works well when you implement it in the right way.

Best Tips to Do Upselling Properly

Understand Your Audience

Knowing your audience and targeting the right audience is the very first step to successful upselling. 

You can find your right audience from your database and decide what products should be relevant to your audience.

Show Relevant Upsells

Your upsells are not going to be worth it until you are not showing the right products for your customers. So your upsells should be relevant to the items that customers have added to the cart. 

Think about your customer buying a shirt, and you are upselling them a smartphone. There’s nothing relevant between the two products. 

Upsell Shopify apps like iCart help you with AI-powered recommendations to show the most relevant products.

Pre-purchase upsells and recommendations with iCart

Show Cart Urgency

Showing cart urgency will help convert your upsells into purchases. If your products are limited, you can set a time-limited offer for those products. This will make your customers’ minds faster to make buying decisions.

A progress bar in your cart is the best way to show urgency. iCart helps you add a countdown timer to your progress bar so that your customers have a limited time to make a decision, helping you increase AOV.

Create urgency with the progress bar feature of iCart,

Give Free Shipping

Offering free shipping is a great way to generate more sales in your store, and it is one of the best-proven strategies. 

You can tell your customers the amount needed to spend on their orders in order to get free shipping.

Add a free shipping criterion to the progress bar to let your customers unlock rewards if they make a purchase. 

Give Them Discounts

Who doesn’t love discounts? Every customer loves the concept of discounts on their orders. Giving discounts to your customers will increase the chances of purchasing expensive products.

With iCart, you can give volume discounts and incentivize bulk purchases. 

Provide volume discount and BOGO offers with iCart

So all these can be accomplished by iCart Cart Drawer Cart Upsell. With iCart, you can have full control of your full cart page. Yes, you can customize your full cart based on your needs using the widgets of iCart.

Progress Bar 

This widget allows you to show the offer, like free shipping, percentage, and fixed discount that you would like to give to your customers.

Cart item 

This widget helps you to add more attractive features to your cart items and boost your sales with various upselling options.

Product Upsell

This widget will allow you to show upsells for your customers on the full cart page.

AI-Powered Recommendation 

This widget allows you to use AI to add the products that you want to recommend to your customers on the cart page.

Image With the Text 

This widget allows you to add an image with text for your customers on the full cart page.

Custom HTML 

With this widget, you can add the HTML code and create custom buttons or anything that you want to show on the cart page.

Discount widget

This widget allows you to display the discount widget for your customers, from which they can use discounts for their products.

Checkout Button 

With this widget, you can add the checkout button to your cart page.

Product Bundle 

The Product Bundle widget helps you to offer multiple products in a single bundle with attractive discount offers to your customers.

Birthday Collector

This widget allows you to collect the birthdays of your customers and offer them special discounts on their purchases.

Survey

This widget allows you to create a survey form for your customers so that you can collect feedback from them in your store.

Why Should You Use iCart in Your Store?

If you are looking for a full cart customization and conversion app, then iCart is the right app for you. 

iCart has a structured, simple, attractive, and simple drag-and-drop feature that improves the shopping experience of customers. 

iCart is developed in a way that any person from a non-technical background can easily handle. The best thing is that you can track your store’s performance through iCart with its advanced analytics.

Wrap Up! Customize Your Full Cart Page

It’s 2025, and if you have not yet customized your full cart page, you are losing money. As a Shopify expert, I would recommend customizing your full cart page right away.

Install cart customization Shopify apps like iCart to fully customize your cart and turn every ‘Add to cart’ into a conversion.

FAQs

1. What is a cart in Shopify?

A cart in Shopify is the page or interface where customers review products before checkout. It shows product details, quantities, and total cost to encourage final purchase decisions.

2. What are the different cart types in Shopify?

Shopify mainly offers cart drawers (slide-out carts), full cart pages, and pop-up carts. Each serves a different purpose depending on the store’s design and conversion strategy.

3. What are the best shopping cart designs?

The best cart designs are simple, distraction-free, and optimized for mobile users. Clear CTAs, trust signals, and upsell options usually perform the best.

4. What is a cart drawer?

A cart drawer is a slide-out panel that lets shoppers review and edit their cart without leaving the current page. It keeps the buying journey seamless and fast.

5. Cart drawer vs full cart page: Which sells better?

Cart drawers usually convert better for impulse buys and mobile shoppers since they reduce friction. Full cart pages can perform better for higher-value products where customers may want more detail before checkout.

About the author

Sajini Annie John

Meet Sajini, a seasoned technical content writer with a passion for e-commerce and expertise in Shopify. She is committed to helping online businesses to thrive through the power of well-crafted content.